Noorderbeat Festival
Realtime festival HQ built to hype every stage.
We created a modular communication engine so the Noorderbeat team could adjust their festival story live without touching code.
Operating system for a festival
Line-ups, last minute stage changes and sponsor activations now land on site within seconds. Editors drag content blocks, hit publish and the progressive web app refreshes without a deploy.
Microcopy that keeps moving
The writing system borrows the longroom tone—sharp, conversational and unafraid to be bold. Fans get the essentials fast while still feeling the personality of the brand.
All signals, one dashboard
Analytics for traffic, merch drops and campaign spend live in one panel. When a DJ extends a set, operations update the hero module and push a toast to the PWA instantly.
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